Search Engine Optimization having two main factors:-
1) On-Page Optimization
2) Off-Page Optimization
On-page-optimization factor includes:-
- Title Tag Creation
- Meta Tag Creation
- Google Webmaster Code
- Site Map Creation
- Html Optimization
- Google Analytics
Off-Page Optimization factor includes:-
- Directory Submission
- Article Submission
- Social Bookmarking
- Classified Ads
- Forum Posting
- Yahoo Answering
- Blog Optimization
- SMO (Social Netwoking Profiles, Video Optimization)